By Adeeb Alghoufary

Markettcom appointed official MENA representative for the Frida Kahlo Brand

January 27, 2026 – Dubai, UAE — Markettcom Brand Licensing Agency is proud to announce its appointment as the official representative of the Frida Kahlo Brand across the Middle East and North Africa (MENA) region.

This strategic partnership marks a major milestone in expanding the global footprint of one of the most iconic cultural brands in history. Through this collaboration, Markettcom will lead the brand’s licensing and merchandising development across key categories, introducing Frida Kahlo’s powerful legacy to new audiences through thoughtfully curated consumer products and brand experiences.

The Frida Kahlo brand and licensing program celebrate the life, art, and enduring influence of Frida Kahlo — a national treasure in Mexico and one of the most iconic female artists and inspirational changemakers of all time. Revered globally as a symbol of authenticity, resilience, and empowerment, Frida Kahlo transcended art to become a cultural movement, representing strength, individuality, and fearless self-expression.

Her uncompromising depiction of the female experience, deep connection to Mexican and indigenous heritage, and bold artistic identity established her as a hero of the feminist cause and a timeless symbol of creative freedom. Despite enduring immense personal challenges, Frida transformed adversity into art, channeling pain into beauty and vulnerability into power. Her philosophy and spirit are captured in the title of her final painting: Viva La Vida — Long Live Life.

Through strategic retail partnerships, category development, and brand-building initiatives, Markettcom aims to position the Frida Kahlo Brand as a leading lifestyle and cultural property in the MENA market, spanning categories such as fashion, accessories, home, stationery, gifts, beauty, and publishing.

“Representing the Frida Kahlo Brand is both an honor and a responsibility. Frida stands for authenticity, courage, creativity, and empowerment — values that resonate deeply with today’s consumers. We are excited to bring her story and spirit to life across the MENA region through meaningful brand collaborations and high-quality consumer products,” commented Ammar Jabri, CEO & Founder at Markettcom.

This partnership reinforces Markettcom’s commitment to representing world-class brands and cultural icons, building long-term value, and delivering impactful brand experiences across the Middle East and North Africa.

ABOUT FRIDA KAHLO BRAND

The Frida Kahlo Brand and licensing program celebrate the legacy of Frida Kahlo, one of the most iconic artists and cultural figures in history. A symbol of authenticity, resilience, and empowerment, Frida Kahlo’s life and work continue to inspire generations worldwide. The brand spans multiple categories, translating her artistic vision and philosophy into lifestyle, fashion, home, and cultural consumer products that honor her spirit and message.

About Markettcom
Markettcom is a leading brand licensing agency headquartered in Dubai, specializing in brand representation, licensing strategy, and market expansion across the MENA region. With deep industry expertise and a commitment to driving value, Markettcom partners with global brands to unlock new opportunities and accelerate their regional growth.

For licensing inquiries, please contact info@markettcom.com.

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