DeeDee the Little Sorceress set to expand her magic in the MENA region with Markettcom and NeonCreations

September 26, 2025 – Markettcom Brand Licensing Agency, in collaboration with Neon Creation, has been appointed to represent the enchanting IP “DeeDee the Little Sorceress” across the MENA region.

The partnership follows the growing momentum DeeDee the Little Sorceress has gained internationally, captivating young audiences with her magical adventures and empowering storytelling. With a loyal and expanding fanbase, the brand is now poised to extend its universe beyond the screen through a comprehensive licensing and merchandising program tailored to the Middle East and North Africa.

DeeDee the Little Sorceress follows the journey of DeeDee, a curious and courageous young sorceress who uses her wit, heart, and a little touch of magic to explore fantastical worlds and overcome challenges. With strong themes of imagination, friendship, and discovery, DeeDee has resonated with kids and families alike, establishing herself as an emerging global preschool property.

The brand already boasts early publishing and product success in select markets, with a growing portfolio that includes books, apparel, and toys. With MENA’s appetite for high-quality children’s entertainment and merchandise, this collaboration will unlock significant opportunities for DeeDee to grow into a beloved household name.

“Markettcom is thrilled to represent DeeDee the Little Sorceress in the MENA region alongside Neon Creation. With her imaginative adventures and inspiring character, DeeDee has the potential to become a much-loved property for families across the Middle East and North Africa. We look forward to building her presence and unlocking meaningful partnerships that bring her magic into everyday life,” commented Ammar Jabri, CEO & Founder at Markettcom.

“Neon Creation is thrilled to have Markettcom as the licensing and merchandising representative for our animation IP, DeeDee the Little Sorceress. With its creativity and global network, Markettcom is a trusted partner we believe will help our content reach and resonate with a broader international audience.” Commented Sara Kyungwon HAN-WILLIAMs, President at Neon Creation.

ABOUT NEON CREATION, INC.
Neon Creation, Inc. is a dynamic entertainment company specializing in the development, production, and global distribution of original children’s properties. With a strong focus on storytelling and character-driven universes, Neon Creation builds brands that inspire, educate, and entertain audiences worldwide.

ABOUT MARKETTCOM
Markettcom is a leading brand licensing agency headquartered in Dubai, offering comprehensive solutions for brand growth and licensing business in the MENA region. With a commitment to excellence and deep industry expertise, Markettcom partners with businesses to unleash the full potential of their brands and capitalize on the thriving MENA market. From brand representation to retail support, Markettcom provides various services tailored to each client’s needs. For licensing opportunities, please contact Markettcom at info@markettcom.com.