ALPHA GROUP Appoints MARKETTCOM LTD. as Licensing Agent for Super Wings in the MENA region
Paris, 21st of March 2022, Alpha Group, China’s no.1 animation and toy producer partners with Markettcom Ltd, to expand the licensing opportunity for its popular preschool animation Super Wings in the MENA region.
Antoine Erligmann, Vice President International, Media, TV/VOD & Consumer Products of Alpha Group, said “Markettcom is a leading licensing agency across MENA and we are delighted to partner with them and develop our consumer products activities in this important and growing region.”
Amer Bitar, Co-founder and CEO at Markettcom, said: “We are proud to start our long-term partnership with Alpha Group and focus on the great preschool popular series Super Wings”.
Super Wings is a CGI pre school animation series centred around an adorable jet plane named Jett, who delivers packages for kids around the world. Each episode presents adventure that teaches children different educational values. The series is currently broadcasting globally and on Spacetoon Kids TV for the Arab audience.
About Alpha Group:
Alpha Group is one of the leading animation and toy companies in China, with a mission to provide engaging entertainment experiences for children. Linking superior animation content with high-quality toys and games, Alpha takes play seriously. The group is vertically integrated including content creation, media operation, brand licensing, animation, movies, toys, consumer goods, games, theme parks, and virtual reality. Moreover, the company has a growing portfolio of brands appealing across all age groups, including flagship pre-school brand Super Wings™ which is now entering its sixth animation season.
About Markettcom Ltd.:
Markettcom, a media and licensing agency headquartered in Dubai with offices in SaudiArabia, Egypt, Lebanon and Turkey, works closely with our partners and clients to grow their brands awareness and licensing business in the MENA region. Markettcom offers a wide range of services including brand representation, media content sales, retail support, monetization and business development, and creative consulting.
Source: License Global – Toy News