A dynamic and conversant Senior strategic Planning and Business Performance executive with over 12 years of international experience in strategy formation, performance optimization, process re-engineering and management consulting. Mada has a dual Master Degrees from the University of Nottingham – UK, I have combined academic knowledge and an extensive career in consulting and diverse international experience to partner with both private and public sector clients across Southeast Asia and the Middle East. As a true business partner to my clients and the organizations I have worked with, I’ve contributed to the acceleration of revenue, achievement of multi-million-dollar growth, and positioned these companies to be more competitive and scale-able in their industries, markets, and beyond.