In 2021, Amer Bitar and Ammar Jabri founded Markettcom with the ambition of becoming the premier brand licensing agency in the Middle East and Africa (MEA), bringing together over 50 years of combined experience. Their goal was to empower international brands to thrive in the MEA region by leveraging their expertise.
Today, Markettcom stands as the foremost licensing agency in the region, offering unparalleled local support and knowledge to enhance the profitability and brand recognition of global names in a market known for its unique cultural and social landscape.
Our mission is clear: to be the leading regional brand management and licensing partner for companies without local representation in the Middle East and Africa. We are dedicated to guiding brand owners through the intricacies of the MEA market, from educating their teams about local nuances to tailoring and localizing their brands and licenses. Our comprehensive approach includes devising entry strategies and creating revenue-generating plans tailored to this vibrant market. By aligning closely with local consumers, we ensure brands can secure a significant market position.
At Markettcom, our commitment to excellence drives us to offer unmatched support and insights, ensuring global brands can successfully navigate and flourish in the MEA region.